7 Promo Products to Increase Awareness on UV Safety Month

sun protection items

Summer is right around the corner and most of us are looking forward to the beach trips, picnics, and barbecues! It is during these months that we spend the maximum number of hours outdoors. While the extra outdoor hours are great, they also cause increased contact with the sun’s harmful ultraviolet rays.

Did you know that continuous exposure to UV radiation causes skin cancer? In the USA, more people are diagnosed with skin cancer than all other cancers combined. In fact, one in five Americans will develop cancer at least once in their lives! To spread awareness about skin cancer and teach people how to protect their skin, July is observed as National UV Safety Month.

This gives your brand the perfect chance to identify with this cause and spread awareness about the dangers of UV exposure. Here’s a list of summer promotional items that you can use this UV Safety Month:

1.  Sunscreen Lotions

Sunscreens are effective at protecting skin by absorbing harmful UVA and UVB rays. You can keep your customers safe from the sun by gifting them promotional sunscreen packs. Just make sure that you pick one that has at least SPF 15 and both UVA and UVB protectors.

Depending on your audience and the occasion, you can offer them sunscreen bottles or sticks for daily use. Or handy single-use packs for outdoor events. There are also some variants that soothe the skin while offering sun protection to choose from.


2.  Outdoor Care Kits

When you’re outdoors, the sun is not the only thing to worry about. Scrapes and bruises are commonplace especially if you have kids around. You can go the extra mile by using outdoor care kits that come with bandages, aloe gels, antiseptic towelettes, in addition to sunscreen lotions.

outdoor care

3.  Sunscreens for Convenience

If your customers or employees spend most of their time on the go, they would better appreciate a sunscreen sprayer instead of a bottle. Sprayers are easier to carry and apply, which makes them perfect for any situation. You can also opt for a hand sanitizer cum sunscreen spray to stand out and make your brand more memorable.
snscreen spray hand sanitizer spray

4. Lip Balm with Sun Protection

Just like the rest of the body, lips need sun protection too! Your customers will appreciate it if you gift them lip balm sticks or key chains with SPF 15 or above. In addition, your logo will get exposure every time they use it.

lip balm lip balm keychain

5.  Umbrellas

Umbrellas are excellent tools to protect the skin from the sun. Dark-colored umbrellas can block 98% of UV radiation and have a sun protection factor of over 50. 44″ totes SunGuard Auto Umbrella also offers auto open and close feature, sports a modern design, and comes with a lifetime warranty.

6.  Sunglasses

UV exposure is not only bad for the skin but also for your eyes. Some of the common problems associated with UV radiation include cataract and macular degeneration. To combat this problem, give away sunglasses that block UV radiation. They will be appreciated as they can also help your customers make a style statement.

two tone sunglasses

7.  Caps & Visors

While more cumbersome than sunscreen bottles, physical barriers are more effective against sun’s rays. Caps and visors keep your face, ears, neck, and eyes in the shade. They can also add a sporty look, which will make your audience want to wear them wherever they go. Moreover, due to their high logo exposure, they are lucrative as giveaways.

Which of these summer promotional items will you use during UV Safety Month this July? Let us know in the comments below. If you need any assistance regarding our products, feel free to contact our team.

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Gary Taylr
Gary Taylr is a marketing consultant at Promo Direct. He works with the creative team to drive web-based marketing campaigns. He shares his marketing insights at blog.promodirect.com and is a regular participant in forums and discussions related to business and marketing. You can follow Gary on Google+ and Twitter.