2016’s Top-5 Super Bowl Commercials

Top 5 Super Bowl Commercials 2016

The Super Bowl season is that time of the year when people really look forward to watching advertisements! Even non-football fans watch the Super Bowl for the quirky, funny and smart commercials that air during the big game.

NFL’s annual football fiesta has a history of dominating the airways every year. Last year alone it attracted a staggering 111.9 million American viewers!

It is because of this immense popularity and widespread reach that brands are willing to shell out $5 million for 30-second slots during the big game! If the commercial becomes a hit, it will definitely be a part of water cooler conversations the following Monday.

Here are 5 of the top-rated super bowl commercials that aired during Super Bowl 50:

1. Hyundai – “First Date” (Average Rating: 6.9/10)

If you have an overprotective dad or have dated someone who does, you can immediately relate to this ad. This creative and off-beat ad certainly puts a smile on your face. But that’s not all – once the ad’s over, you’re left thinking, “Hey, that car finder feature can come in pretty handy.”

2. Heinz “Wiener Stampede” (Average Rating: 6.63/10)

Who wouldn’t love a bunch of dachshunds, dressed as hot dogs, dashing towards people dressed as ketchup? This commercial’s message is presented in a straightforward, clear and downright adorable manner – “It’s hard to resist great taste.”

3. Doritos – “Ultrasound” (Average Rating: 6.6/10)

Doritos’ ‘Crash the Super Bowl’ ad campaign has attracted many amazing commercials over the past 10 years, and this commercial was also one of the entries. While the ad begins in a regular hospital room, it ends on a bizarre note, making it memorable, absurd and hilarious.

4. Doritos – “Doritos Dogs” (Average Rating: 6.48/10)

This commercial is yet another one of the ‘Crash the Super Bowl’ entries which cashes-in on the “puppy love” theme. It’s easy to love the ad when it features three adorable dogs trying to trick the store manager and get their paws on Doritos! The commercial is entertaining, keeps you engaged and drives its message home – “Everyone loves Doritos.”

5. Hyundai – “The Chase” (Average Rating: 6.19/10)

This commercial immediately captures your attention. You can see a couple being chased by two bears through the jungle. Hyundai Elantra comes to their rescue with its ‘Remote Start’ feature. As the couple drives away, the bears start conversing, making the ad funny and increasing its recall.

Looking at some of last year’s brilliant commercials, we are psyched to see what Super Bowl 5I has in store for us in 2017! Even your brand can get in on the action by using Super Bowl-themed promotional giveaways for your customers. Check out our extensive collection and score a brand outreach touchdown this football season.

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Gary Taylr
Gary Taylr is a marketing consultant at Promo Direct. He works with the creative team to drive web-based marketing campaigns. He shares his marketing insights at blog.promodirect.com and is a regular participant in forums and discussions related to business and marketing. You can follow Gary on Google+ and Twitter.

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