5 Reasons Why You Should Opt for American Promotional Items

Visit a retail store in your area and explore the range of items on offer. You will notice that a lot of products come with tags that say they are made in China, Vietnam, Taiwan or Mexico! The last two decades have witnessed manufacturing processes taking a back seat in the USA. Most companies prefer outsourcing manufacturing duties to locations where cheaper labor and technology is available in abundance.

There is nothing wrong with this approach except that maybe it’s time to give American manufacturing a boost. A lot of consumers actively seek American products while making their purchases. They understand the importance of ensuring that manufacturing processes go back to the glorious days of the 70’s and 80’s.

The promotional industry has also a witnessed a high interest for American promotional items. At Promo Direct, we are aware of the importance of promotional products made in the USA. We have a generous collection of products awaiting personalization by businesses keen on American merchandise.

Go through the following reasons to know why you should opt for American products.

  1. Help generate more jobs for Americans in the manufacturing sector 

    A higher demand for American merchandise will encourage businesses to set up local facilities. This will lead to positive job generation, ensuring employment levels rises as well.

  2. Spare a thought for foreign workers serving as cheap labor 

    Most foreign workers work through strenuous 12-hour shifts with little or no employee benefits. Work environments are less than satisfactory and safety regulations are seldom followed. A strong demand for American merchandise will compel businesses to either switch manufacturing to the USA or force their partners to follow better employment practices.

  3. Contribute to ensuring the carbon footprint is reduced significantly 

    Not many are aware of the importance of reducing the carbon footprint across the world.

    The carbon footprint refers to the greenhouse gases released to support our existence. Most of these gases are contributed in the form of carbon dioxide by vehicles. Imagine the carbon footprint involved to transport finished goods, from say, China to the US! Local manufacturing units can contribute to keeping the carbon footprint levels under check.

  4. Don’t ignore quality issues! 

    Manufacturing processes in the USA have to follow stringent regulations of the industry to ensure their products meet world-class standards. These regulations are seldom followed in foreign countries. At times, some of the products manufactured in foreign factories come with parts that break off easily or present choking hazards.

  5. Let’s boost the American economy!
    Buying American merchandise helps the manufacturer enjoy greater success. The entire supply chain gains benefits and this, in turn, helps boost the economy. Using them as giveaways will help you win the appreciation of your target audience.

So start contributing towards making the US a champion of manufacturing. Contact us if you need any American products for use as marketing tools. We offer high-quality products at the quantity of your choice. Get in touch with us to make your purchases!


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Jayden Samuelson
Jayden Samuelson is an online marketing manager at Promo Direct. He is responsible for strategizing and executing all SEO and digital marketing plans for the company’s website. He is also a regular contributor to Promo Direct blog and several other sites. You can follow Jayden on Google+, Twitter and Facebook

One thought on “5 Reasons Why You Should Opt for American Promotional Items

  1. Hi, Jayden! I’m just now tripping over this article, but this is something that struck a chord with me. I as well as many people in the US truly value products made in the U.S.A. Frankly, even in other countries to this day, products manufactured in the U.S.A have a higher perceived value. I agree that product quality has taken a dive due to offshore manufacturing. We not only have to create the business climate and incentives to make the “manufacturing comeback”, but our power as consumers has to demand it. As professionals in this industry, we need to show off American-made products to make it clear that buying American is a THING, a very important thing at that.

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