All You Need To Know About Screen Printing !

Screen printing has been associated with the promotional products industry for many decades. It features technology that is fast and cost-efficient. A lot of businesses opt for screen printing to personalize giveaways.

The imprint output offered by screen printing is clear, durable and can last years without fading.

What exactly is screen printing?

It is a printing technique that uses a stencil (also known as screen to experts) to transfer ink to the printing surface. Different types of stencils are used to impart unique colors. These stencils are used one by one to derive the final image.

Screen printing has a glorious history, especially in comparison with the other printing method – digital printing.

How old is screen printing?

Since modern technology is used for screen printing purposes, people mistakenly assume that screen printing is a recent innovation. It is important to note here that screen printing was introduced more than 2000 years ago. The Chinese were the first to use a form of screen printing. Over the years, screen printing went through several innovations to become the popular printing process it is today.

When should screen printing be used?

The screen printing process can be applied on a variety of surfaces, including flat and uneven ones. But since it involves a certain degree of manual labor, a minimum order quantity is sometimes specified.

Screen printing is used to personalize a wide range of merchandise, from apparel and bags to drinkware and writing instruments. Use screen printing if you need products with designs that are rich in color. The ink associated with screen printing produces attractive imprints that easily catch the attention of people around you.

If you plan to do a bulk order for giveaways featuring the same design, then screen printing is for you! Also, screen printing is ideal if your order needs personalization that involves a maximum of 6 to 7 colors.

Understanding the role played by ink

The type of ink used will determine how the final imprint will look. People can either go for standard or glitter ink to achieve the desired visual results. The ink is durable and long-lasting, ensuring that your marketing message doesn’t fade with time. Opt for a single ink color or several of them for a vibrant and multi-colored product.

Want to experience screen printing? Order a product!

We recommend you visit our site and explore the products that are screen printing-friendly. Place an order after finalizing the product quantity you wish to take home. You could also get in touch with us if you have any questions regarding choosing products for screen printing.

Our expert advice will help you launch a customer-friendly marketing campaign!

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Jayden Samuelson
Jayden Samuelson is an online marketing manager at Promo Direct. He is responsible for strategizing and executing all SEO and digital marketing plans for the company’s website. He is also a regular contributor to Promo Direct blog and several other sites. You can follow Jayden on Google+, Twitter and Facebook

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