Tag Archive 'PPAI'

Jul 29 2013

Becoming A Supplier For The Promotional Industry

Published by under How To,Promotional Products

The sophisticated promotional industry is run by talented professionals with an eye on efficiency and quality customer care. In this article, we take a look at how you can become a supplier and excel in this industry:

1. Are you a manufacturer?: Do you create consumer items that can be of good use to end-users in the promotional industry? For example, gift items, apparel or stationery? If your answer is yes, then you are welcome to join the promotional industry!

2. Become members of PPAI, ASI or both: The Promotional Products Association International (PPAI) and the Advertising Specialty Institute (ASI) are umbrella groups for distributors and suppliers in the promotional industry. These associations enforce stringent rules that should be followed by suppliers. Being members of these associations will lend you credibility and give distributors a reason to do business with you.

3. Create an effective team for your business: It is important that you have the best talent at your disposal to take your supplier business forward. Your sales team and customer representatives should be ready to take on an

4. Attend important trade shows: Make sure you visit significant trade shows held across America. For example, the PPAI Expo is hugely popular and attended by some of the most important figures in the promotional industry.

5. Launch attractive brochures to showcase your inventory of products: It is important to prepare brochures that will showcase the products you have on offer to the world. If your brochure is good in quality, then interested customers will keep them for long, using them to refer products they would like to buy for their brand.

6. Launch an interactive website to showcase your inventory of products: Printing a brochure is not enough. You have to go further and create a website for maximum reach. Ensure that you have a strong SEO strategy in place to boost your website up in keyword rankings.

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Feb 22 2011

Breaking News: Ban on Promotional Products distribution in the State Agencies of California

Published by under News,Promotional Products

The governor of California has declared that there will be a ban on the distribution of promotional products in all the Californian state agencies and departments. With the state departments being one of the major clients in the promotional products industry, this news is estimated to impact the businesses of about five thousand which deal in the promo items industry directly.  Apart from this, it will also impact several companies which rely directly on business gifting to state agencies for their growth.

The different promotional products associations, like PPAI, SAAC and PMANC have joined hands to help the businesses regain revenues. These agencies are also trying to inform the governor on the long term losses that the state will have to incur due to this rather drastic step. To participate in the drive against this decision, please click here and contact PPAI if you fulfill the criteria.

If you think this step is rather drastic and unfair, you are welcome to voice your opinions under the comments section.

To view a large variety of promotional products for your business promotion and to enjoy low price and discounts please visit our website at www.promodirect.com

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Sep 20 2009

PPAI and Physician Payments Sunshine Act S. 301

Published by under News,Promotional Products

PPAI members have decided to oppose the Physician Payments Sunshine Act, U.S. S. 301, a Senate bill that could actually ban distribution of promotional items to healthcare pros. Physician Payments Sunshine Act S. 301 is a bill to amend title XI of the Social Security Act to provide for transparency in the relationship between physicians and manufacturers of drugs, devices, biologicals, or medical supplies for which payment is made under Medicare, Medicaid, or SCHIP. 

PPAI stands for Promotional Products Association International. It’s a trade organization for suppliers and distributors in the promotional products industry

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Aug 26 2009

Promotional Products Association at Ohio

Published by under Promotional Products

OPPA is a Non-profit association consisting of Suppliers and Distributors of imprinted promotional products. OPPA stands for Ohio Promotional Professionals Association. They host an annual trade show to promote membership products/ services. 

This association offers a chance for suppliers, distributors and direct houses to share their ideas and views. This organization is a regional affiliate of PPAI and is located at Akron of Ohio. A lot of useful information related to the promotional industry is included in the “Resource” section.

Source: http://www.oppagroup.com/

3 responses so far

Jun 29 2009

Promo Industry is growing…!

Published by under Promotional Products

PPAI in its recent sales report has quoted that distributor sales of promotional products hit $18,101,298,808 for 2008. This survey is conducted by a team of independent researchers, unbiased one. From this survey it’s evident that the promo products industry is performing well even in the midst of fledging economy. 

PPAI’s stands for ‘Promotional Products Association International’. The purpose of this association is to facilitate the increased use and perceived value of promotional products and services to achieve buyers’ objectives.

Source : www.ppa.org

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