Tag Archive 'News'

Mar 12 2012

Amazon Launches Sports Memorabilia Store

Published by under News

If you are a die-hard fan of sports, here is some good news for you! Amazon has added sports memorabilia to its gargantuan online store. This was announced recently. The Amazon store will have more than two million licensed items in its Sports Collectibles Store. Many top sports companies like NFL, NBA, FIFA, including Major League Baseball will showcase their sports items on this store. Shoppers can search and sort items by sport, team, type of item, price, and year. The items include trading cards, autographed apparel, game-worn jerseys and tickets stubs which are most popular among the sports lovers.

Amazon's New Memorabilia Store

Amazon says it will take great take care to validate the quality and authenticity of the items in its store so that its buyers can be assured of the originality of the items they buy. For this they will go so far as to get conditional ratings from memorabilia authorities such as Professional Sports Authenticator, Beckett Grading Services, and James Spence Authentication.

Peter Faricy, VP Amazon Marketplace, concluded in an official statement that Amazon would provide its a-to-z Guarantee protection on all purchases to prioritize authenticated selection.

Babe_Ruth_autographed_baseball_amazon_storeFans can get items depending upon their budget. For high-end memorabilia they can pick up a Babe Ruth autographed baseball for a nice chunk of $46,434.95 or for a low-budget item that still has great start value, they can pick up Dennis Rodman basketball cards for just $14.99. There’s something for everyone.

Dan Jamieson, CEO of Icons, a FIFA-licensed memorabilia company, expressed a positive note about the new venture of Amazon and concluded that it would be interesting and beneficial for both vendors and buyers of sports items.

Jamieson, in a delighted mood, also said, “This is a big deal for us and our customers because Amazon provides a great opportunity for Icons to reach millions of soccer fans in an easy way and serve them with high quality, unique, genuinely hand-signed items.”

All-in-all this new memorabilia store is ready to become the buzz among sports fans. This is going to be another popular platform where sports fans can find some unique collectibles they always wanted. This store will bring to life many dreams and aspirations of sports lovers everywhere.

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Jan 13 2012

They Got An Eye On You… Google Shows!

Published by under Business & Marketing

If you are on the web, or even off it, everyone’s got their eye on you! But don’t take our word for it! Ask the experts…ask papa Google himself! Past year search trends on Google are out and what they show is that your brand is constantly being judged and evaluated, praised and criticized. The world is watching you 24/7 and everything you do contributes to your brand image and perception. Your product, your website, your marketing, your brand, your interactions with your customers, with your employees—it’s all being observed and the opinions and reviews are being passed on to peers and friends all over the world!

Google has turned the lens on itself and analyzed billions of typed-out search queries over 2011 to show what the most popular searches were. Trends show that in technology people wanted to know most about Icloud, OSX Lion, Ipad2, Ipod Touch 5g, Iphone 5, and Macbook Pro, while the most highly searched products were HP Touchpad, Ipad 2, Iphone 5, and Samsung Galaxy.

Brand power is phenomenally significant in the gaming world. In 2011, people searched online games like Wow, addictive games, free online games, and Miniclip the most, while in the world of video games—Black Ops, Call Of Duty, Halo Reach, and Super Mario beat Battlefield 3 and Dragon Age 2 easily! People know their car brands well too. Ford, Nissan, BMW, Jeep superseded Audi and Lexus even!

Why some brands are searched more than others is because they have done a lot of things right, including creating a product that plugs into customer need directly and offers a much sought after solution. Along with an ace product, they have also worked day-in-day-out on creating a brand awareness that is sustained. So be careful how you tread the road of branding. One tiny misstep can mar a 1000 things you have done right! They are watching you ALL the time…

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Aug 29 2011

“Apple” Rolling & Pitching Without Captain Steve Jobs?

Published by under News

A shockwave of disbelief rippled across the globe with Steve Jobs resigning from his post as CEO of Apple. Incredulous fans tweeted frantically while news headlines were flooded with the news. Jobs has named Apple chief operating officer Tim Cook as the new CEO.

“I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s C.E.O., I would be the first to let you know… Unfortunately, that day has come,” Jobs wrote. Following his announcement, Apple stock fell 5.4% in after-hours trading and left people wondering doubting the fate of the computer giant company.

At age 30 he was asked to leave Apple, but at 56 he resigned on his own terms! He will continue as Chairman of the Board, but a visionary like Steve Jobs can never be replaced in the role of CEO. He redefined Apple’s success with ever-new creations, each one better than the last. His aura always emanated dynamism and he would hold audiences spellbound with his ideas and creativity on stage and off it!

According to Walt Mossberg at AllThingsD, “Jobs, while seriously ill, is very much alive. Extremely well-informed sources at Apple say he intends to remain involved in developing major future products and strategy and intends to be an active chairman of the board, even while new CEO Tim Cook runs the company day to day.”

While critics predict a difficult journey ahead for Apple, this by no means is its end. Jobs has certainly given the company its strong foundations with sensational products like the iMac, iPod, iPhone and iPad and Cooks certainly has his work cut out for him, but Apple will hold its own in the end.

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Aug 18 2011

Google’s Acquisition Of Motorola

Published by under News

On Monday, August 15, 2011, came Google’s announcement that it is buying Motorola Mobility Holdings Inc. for $12.5 billion approximately, making it Google’s largest acquisition. This shows that the internet giant is now serious about expanding and going beyond its core business interest to compete directly with other mobile phone makers.

Google has said it will pay $40 per share in cash for Motorola—a 63% premium over the closing stock price of Motorola Mobility shares last Friday. What does this do for Android? So far Google has only overseen the mobile business from a distance and has not yet entered the manufacturing or design aspects in a major way.

“Motorola Mobility’s total commitment to Android has created a natural fit for our two companies. Together, we will create amazing user experiences that supercharge the entire Android ecosystem for the benefit of consumers, partners and developers,” Larry Page, Google’s CEO, said in a statement.

Now with Motorola to shine the light on it, the Android operating system will have better armor in the form of patents to protect its manufacturing partners, such as HTC and Samsung, from major tech players Apple and Oracle. The latter have sued either Google or its partners over the past few months in order to blanch out the competition or simply to extract licensing fees!

Consumers sure can look forward to better smartphone technology and a better product from Google and Motorola now, though carriers have less to look forward to, what with one more super-powered manufacturer to deal with!

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Jul 06 2011

MySpace was sold for a reported $35 million

Published by under News,Social Media

Facebook has managed to leapfrog MySpace by a mile and a double with over 700 million members, 157 million visitors in the month of May alone, and an ad revenue of $2.2 billion!

How did it happen that a business which started in a Harvard dorm room overpowered and brought down to its knees another that was started long before and even had corporate backing?

a) One theory goes that “Facebook was more effectively designed to appeal to young Internet users than MySpace was.”b) Another theory is that News Corp. simply “did not understand the Internet well enough to steer MySpace toward regular Internet users, and instead tried to use the social network as an instrument to promote its Fox products.”c) Or was it the advertising clutter on MySpace that did it in? MySpace struck an advertising deal with Google and since then the site was replete with marketing messages.

What do you think it was?

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