Business Archive

3 Ways To Keep A Watch On You Competitors

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  Ignoring competitors is certainly a mistake that small businesses must avoid. If you choose to turn your back on them, they will walk away with your customers. In order to make sound business decisions that will help you retain customers or entice new ones, it’s important to keep

5 Must-Read Books For Every Entrepreneur

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Being an entrepreneur is not easy. However, making time to read a book every once in a while can be a valuable experience for entrepreneurs and those fascinated by startups. Several successful entrepreneurs have penned down books to inspire others. But finding the right one amongst a stream of

CEO Savvy -7 Critical Attributes of Successful CEOs

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Starting a business requires much more than an MBA. Even though one may have an advanced business degree, he or she may still be lacking in qualities that make up a successful CEO. Not every CEO has the same personality or background, but there are general qualities that tend

The Wisdom Of Warren Buffett—Real Life Lessons From A Real Business Guru

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One of the most successful investors in the world, business magnate, third richest person in the world, “Oracle of Omaha” –is that all there is to the great legend? No! There is the great philanthropist to him as well. His wisdom not only covers the realm of business and

How Do People Perceive Your Brand?

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So you’re at a tradeshow where you are promoting your business. You’re showcasing your product or service and also promoting your website. Handouts, personal introductions, samples, giveaways…the works! What is all this communicating about your brand? What is your message to your audiences? That indelible first impression—is it going