Is your Company Lacking Inspiration? How to Inspire Employees and Stimulate Creativity

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In today’s world, competition is fierce in the business world when it comes to innovation and thought leadership. Companies are constantly trying to “one-up” each other and come up with the best, biggest, newest idea out there in order to grab consumers’ attention. It’s easy to get stuck in

Make Way For A Successful Brand Building Campaign With Wristbands

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The trend of wearing wristbands is catching up fast among individuals of all age groups. Wristbands are popular accessories at events, amusement parks, parties, award shows, museums and restaurants. At events and parties, they are used by security personnel to correctly verify invited guests. What’s more, wristbands can be

The Science Of Effective Trade Show Exhibits – Infographics

This infographic represents a statistical justification as how tradeshow exhibits help in attracting new customers towards your brand and business.

4 Reasons Why You Must Opt For Lanyards As Marketing Tools

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Lanyards are practical items that are used at most places such as schools, hospitals, offices, conferences and airports. If your goal is to gain maximum exposure for your brand, then lanyards are the effective tools as they offer maximum visibility. Here are 4 reasons why you must include lanyards

Remembering Philip Seymour Hoffman

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Philip Seymour Hoffman, the popular American actor, Director and Academy Award winner was a genius who could step into any character’s shoes quite effortlessly. In the past two decades, the stocky star gained a reputation for doing roles that required a lot dedication and preparation. Sadly, his career and

Is Your Brand Unclear or Non-Existent? 5 Ways to Build and Promote a Brand

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Although there are many aspects of the marketing process that business owners must pay attention to, branding is one of the most important. This is the case for several reasons, including the fact that branding helps your business differentiate its mission and products from that of competitors. If you

Elevate Your Brand With Kitchen Promotional Products

According to a 2009 report revealed by PPAI (Promotional Products and Association International), 91% of participants said that they had one promotional item in their kitchen and 50% among them could recollect the company’s name. Instead of giving away the usual office supplies, focus on spreading your brand outside

7 Reasons to Give Employee Recognition Awards

Most employers give recognition awards to their employees as a token of appreciation for their performance, dedication and achievements. Recognition awards can be presented to a particular employee for his/her outstanding contribution or can be given to a team, who has successfully met assigned targets. A lot of business

Planning A Better 2014 For B2B Businesses

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B2B entrepreneurs are often bombarded with advice from several quarters on how they can improve sales and performance in 2014. It is difficult to analyze which recommendations will work and which won’t. Your business resolutions must be practical and achievable, if you want to achieve the desired goals. We,

Enhance Your Product Sales with Mobile Marketing

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The biggest question of this year to all online entrepreneurs is—Are you ready to promote your brand through mobile marketing? According to a research conducted by comScore in 2013, the revenue generated by shopping through mobile websites for the 3rd quarter of 2012 was $5.8 billion, a 26% for