10 Steps To Gain Unique Brand Value For Your Business

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“Perhaps the most salient factor for the most successful brands is the promise of consistent quality. Whether it’s a business or a consumer making a purchasing decision, they want to be sure in this world of endless choice that their decision is the right one.”                                                                                                               – Rosi McMurray, The Brand

The Beginner’s SEO Guide For Entrepreneurs

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There are hundreds of entrepreneurs launching a start-up in the USA every day. All of these people have adequate knowledge about the business they are getting into. They are aware about the basic fundamentals to achieve business success in their domain. However, there is one thing they lack expertise

15 Success Tips For The Beginner Online Entrepreneur

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“If you’ve got an idea, start today. There’s no better time than now to get going. That doesn’t mean quit your job and jump into your idea 100% from day one, but there’s always small progress that can be made to start the movement.” – Kevin Systrom, Co-Founder &

Tips for Building and Promoting Your Small Business Brand

A strong branding strategy is part of every successful business, big or small. Your brand is more than a logo, it is the identity of your company and the face that will greet nearly every potential customer who sees it. Just like people, businesses are distinguished by their personality.

11 Tips To Promote Your Business On Instagram

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Instagram provides businesses with excellent opportunities to connect with potential customers online. It’s a visual medium that instantly gets marketing messages across in an effective manner. Millions of individuals around the world use this wonderful platform to express themselves. However, a lot of businesses still haven’t got used to

Facts About Health & Safety Giveaways

Health & Safety giveaways are popular promotional products. Contrary to public opinion, health-related items are given away by a wide range of sectors and not just those involved with the healthcare domain. Here are some stats to impress you on the potential Health & Safety giveaways have as marketing

12 Reasons Why Mentally Strong Entrepreneurs Always Excel

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“Concentration and mental toughness are the margins of victory.” – Bill Russell Mental strength is usually associated with athletes who have to perform at optimal levels, day in, day out. An individual with high mental strength is immune to all kinds of stress and performs better under pressure. Most

Holidays and Observances in USA, May 2015

The month of May provides businesses with ample opportunities to promote their brand. The first day of importance is May Day, which falls on May 1, 2015. A national holiday, May Day is used by businesses to appreciate the contribution of their employees. Handy gifts can be given out

10 Tips To Recover From Business Failure

A lot of entrepreneurs have experienced business failure in their lives. Some see such failures as an outright rejection of their business ideas while others view them as steppingstones to further success. Some of the biggest names in business – from Virgin Group’s Charles Branson to Microsoft’s Bill Gates

14 Types Of Entrepreneurs

We live in a world dominated by rapidly evolving businesses. Most of these businesses are run by capable entrepreneurs possessing the vision and skills to navigate complex challenges from competitors. These entrepreneurs are skilled enough to implement innovative solutions while creating excellent opportunities for people employed under them. You