The Promo Direct Blog

Making your branding effort though a promotional item for kids is indubitably a far smarter way to get your audience understood your brand image. Most business houses try to tap the market by focusing on their customers which include only the adults. However, inclusion of promotional items for kids can make some exceptional and phenomenal results that can envy your peers. Things like custom caps, drawstring backpack and custom t-shirts with favorite cartoon characters imprinted on these can make the kids fall in love your brand. This eventually will involve the parents as kids will constantly use these promotional offers.

Custom caps are very popular among kids as they can use these caps wherever they go in the park or while going to school. These gifts are meant for all seasons and thus your brand will have better visibility in the market. However, in order to make kids love your brand you must design these caps in an attractive manner they would surely love.

Another most widely used promotional product for kids is drawstring backpack. These items have better usage and look very trendy around their shoulders and also nice to carry to schools. Moreover, these items have large imprint area which means you can make your business logo appear more distinctly.

With custom t-shirts for kids you can make your promotion a huge hit and this will give your brand a better market presence. Your brand can have a great market penetration through such marketing because these items are very popular offerings that can magnify your brand and multiply your customer base.

With these items your customers will be happy to receive your offerings as your gift is for their kids and will help you to stand out of the lot. This will also show how much you really think about them and their family. Thus your brand will address them in a subliminal level which will work wonders for your brand.

Tags: Branding

We have and will always respect the Swiss tennis ace Roger Federer, for creating a history in the world of Tennis!

He once again has proved himself on the Tennis Court and of course to the world of his passion towards the game and his faith in himself.
This achievement is his 7th Career title at Wimbledon, the 17th major of his career, the first in 2 ½ years. Wow! These scores give such an honor to any Champion.
It was such an awestruck moment on the court to see Andy Murray pick the microphone to speak about his most honorable defeat. A Defeat, but with best offered on the court.

Belief is the most fragile little thing. It often takes one little crack to destroy it.
But, if your belief determines your action, you will see your action determines your results and with that we can beyond doubt reach our dreams.

Our team at PromoDirect takes pride in Congratulating Roger for such a remarkable achievement and for giving tennis a Real Hero.

Tags: Roger Federer, Wimbledon

Get ready to get glued to your television sets!

Starting Sunday the 29th of July, the 2012 Olympics Men’s basketball is to be released.

The group segment of the event will begin with five games of Team USA. If Team USA makes it to the top, to reach the gold medal game, then Sunday the 12th of August, will be the most glorified day for Team USA, and to each dedicated supporter of the team.

Since the entire event will be held in London, not every loyal fan can be the live witnesses for the season. But, that’s shouldn’t be the worry, we can have the same enthusiasm rolling by distributing promotional sports items to your sports lovers you know.

Promo Direct brings you many such sporty promo items that add life to your logo.
See you message being flaunted this 2012 Olympic Season.

So, get ready to cheer the team, with your LOGO, winning the game magically for you.

So, say it loud, “Stand tall, talk small, play ball!”

You can pick up our most liked Basketball Shape Stress Ball, or Sport-Tek® – PosiCharge Mesh™ Reversible Sleeveless Tee or even our Sport-Tek® – PosiCharge Mesh™ Reversible Spliced .

Tags: Olympics 2012, Sports Items

We Will Publish Every Business Story Sent To Us!

Guidelines :

• Only business owners or those part of some business entity can participate in this contest
• Email us your entries at susans@promodirect.com
• The last date to submit your Entries is 9th July 2012
• There will be only one selected winner
• The winner will be selected by our panel of Judges
• The winner will be declared on the Promo Direct blog and On Social Networks

Tags: Contest

It is a well known fact that out of all our marketing efforts and ubiquitous promotions, some will become an instant hit and some will suffer major hit back.  The one which resonates so well with your target audience will be the one to buzz around in the market for sometime and gives your brand a new look.

Marketers, often try to create such bustle which becomes the talk of the town for generating new prospects for your business. The idea of promoting your brand with promo items like promotional pens and personalized t-shirts is no different.

Here we will consider some of the best promotion and understand why they are so with a learning edge and try to figure out what could serve the best in the market.

In case of promo items

Remember the iconic bicyclist Lance Armstrong? In 1996, just after he was identified with cancer, he founded his Lance Armstrong Foundation the following year.

In association with Nike, his foundation developed a yellow silicon wristband imprinted with the Livestrong mantra for selling the item as a fundraiser. This, later reported by lancewins.com, resulted in generating more than 45 million of sale. The bracelets very soon became an instant identifiable symbol of Armstrong, who often used to wear the yellow leaders jersey while cycling to seven Tour de France victories.

Lesson: Make your brand unique with a signature look. This is important for your brand’s own identity in the market. This will connect your brand to your niche and customers which will promote stronger relationship.  With promo items like promotional pens and personalized t-shirts your brand can be a messenger which keeps your customers loyal to you along with generating new potential prospects.

You need to create promotions in a manner which easily recognizable in the market and wherever your customers see similar image your name should instantly come in their minds.

Tags: Business Promotion, Business Tips