Archive for the 'Miscellaneous' Category

Jan 15 2014

4 Technological Trends For 2014

Published by under Miscellaneous

We witnessed a lot of technological changes in 2013, and 2014 will be no different. It will be a year of unprecedented technological growth, which will provide us with engaging on-site as well as hi-tech integrated user experience.

Here are top four technological trends that will rule in 2014:

1. Explosive Growth In Smart TV Competence

According to Display Search, a quarterly television design and features report, we will experience phenomenal rise in the shipment of smart TVs in 2014. The industry will witness severe competition between big players such as LG, Samsung and Panasonic. In the midst of this growth, prices will continue to drop and more number of users will use Hulu and Amazon Smart video to browse on-demand videos of their favorite TV shows, webisodes, and movies.

Apple’s iTV is in the process of development and it is believed that Apple will incorporate iCloud sync, which in turn will control user’s iPhone and LCD panels. iTV is slated to release in the early summer of 2014.

2. Google Glass – A World Within Your Reach

Although Google has not made Google Glass available to the general public, it has garnered great interest around the world. With Google Glass, you can access email, texts, and videos effortlessly. With this gadget you can translate your voice, receive overlaid walking and driving directions in your sphere of vision. It is predicted that Google Glass will be available to the general public in mid-2014.

3. Xbox One and PS4 – Integrated Entertainment

These new gaming consoles will allow users to follow each other, work together to achieve common goals and will enable like-skilled individuals to compete with each other.

 In short, users will able to watch TV, surf the Internet, listen music, play games and carry out two or more activities alongside or switch from one activity to another easily. The PS4 is scheduled to be released on November 15th 2014.

4. Smart Watches – A Gadget To Look Out For

Instead of pulling out your Smartphone or laptop each time to check frequent emails, news, messages and social media updates; you will soon glance at your smart watch. With Google Watch you can access relevant information whenever and wherever you want. It is rumored that this watch will be available in stores from early-to-mid 2014.

However, instead of offering the usual accessible services, it would be interesting to see if Google offers us something which even smart phones are not able to such as intuitive notifications, monitoring the heart rate, analyzing behaviors and so on.

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Dec 29 2013

Looking Back At the Year 2013

Published by under Miscellaneous

We are in the last month it’s time to reflect on the events that shook headlines in the US the past year. 2013 was an eventful year with some events changed the course of culture, local economics and our perceptions to some extent. Here we have highlighted some of the memorable events:

1. President Obama Sworn In For 2nd Term

On January 20th, President Obama was sworn in as the 57th President of America. This is his second term and he has vowed to make reforms in immigration policies and formulate proposals to boost the plunging economy.

2. Affordable Care Act (Obamacare)

In an attempt to overhaul the American health care system, President Obama signed the Affordable Care Act. It aims to cut down the cost of health care and provide quality and affordable health cover to all the Americans. As per this law, all Americans will now have access to new rights, assurance and benefits in terms of health care.

3. Spying Revelations

Revelations of spying accounts rocked major tech companies across the US. A former employee of NSA disclosed that NSA has been monitoring the web activities of U.S citizens and has direct access to servers belonging to websites such as Facebook, Google, Apple and Skype. The latest news on this front is that Google has filed a 1st amendment case against NSA surveillance, and its results are awaited.

4. Total Shutdown

After congress refused to enact the legislation regarding allocation of funds for the year 2014, the US government went into a total shutdown. The result— federal government had to cut down most of its regular operations affecting scores of people across the US. The operations resumed from October 17 after the appropriation bill got passed.

5. Biggest Airline

US Airways has merged with American Airlines to be crowned as the biggest airline in world. Their common shares will be listed in NASDAQ and the union will operate under the brand name American Airlines. The company’s head office will be based in Texas. The airline will maneuver 6700 daily flights across 330 destinations of the world.

We now look forward to the year 2014, and hope that you get the very best all through the year.

Happy New Year!

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Dec 24 2013

Ten Interesting Facts about Christmas

Published by under Miscellaneous

Every year, thousands of businesses and institutions across the USA spend precious marketing dollars to celebrate the special event. Here are ten interesting facts that will make promotions revolving around Christmas more memorable.

  1. Even though Christmas is associated with the birth of Jesus Christ, there are several alternate stories doing the rounds about its origin. Foremost among them is of Saint Nicholas, a 4th century saint, who obtained the repute of a wonder worker and a gift-giver. Christmas’ spirit of giving is attributed to him – it is believed that St. Nicholas used to put coins secretly in the shoes of needy people.
  2. Alabama is the first US state to declare 25th December as an official holiday on.
  3. The world’s tallest Xmas tree was erected in the US in 1950. It was 76 meters in height.
  4. The famous song “Jingle bells” which is associated with Christmas was in fact written for Thanksgiving. However, it got immense popularity as a Christmas song.
  5. The place of origin of most popular Christmas symbol — the candy cane is Europe. However, it was only in the 1800s that these symbols became popular in the US.
  6. The Christmas plant Poinsettia is believed to have originated in Mexico. The plant was introduced in the US by Joel Poinsett, a physicist and diplomat.
  7. Holly berries that are used to decorate the Christmas tree are poisonous and the Poinsettia plants which are believed to be toxic are in fact non-poisonous.
  8. ‘Jingle bells’ is the first song that was broadcasted from outer space. Astronauts Tom Stafford and Wally Schirra, who were on Gemini 6 mission secretly smuggled harmonica and bells aboard and sang the song.
  9. The present image that we have of Santa Claus is the work of cartoonist Thomas Nast. His illustrations appeared in the magazine Harper’s weekly in the year 1863.
  10. Franklin Pierce was the first US president to decorate the Christmas tree in White house.

Loved these facts? Hope you have a good marketing campaign this season.

Here’s wishing you a snowy and delightful Christmas from everybody at Promo Direct.

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Oct 12 2013

Top 10 WordPress Plugins That Are Essential For Your Blog

Published by under Miscellaneous

This infographic shares the top 10 plugins that work perfectly for WordPress blogs. Use them to experience the best ever blog experience online.

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Aug 30 2013

5 Interesting Facts about National Breast Cancer Awareness Month (NBCAM)

There is no doubt that regular breast examinations are crucial in the fight against breast cancer. Every year, breast cancer awareness campaigns are held in the month of October to help and guide women in the fight against the disease. Featured below are some interesting facts on NBCAM, the biggest breast cancer awareness campaign in the United States.

1. History: The National Breast Cancer Awareness Month (NBCAM) is an effort that was jointly launched by the American Cancer Society and Imperial Chemical Industries (currently a part of AstraZeneca) way back in 1985. NBCAM’s main objective is to highlight the importance of mammography in fighting breast cancer.

2. How pink became associated with breast cancer awareness: In 1991, the Susan G. Komen Foundation distributed pink ribbons among participants in the New York City race for breast cancer survivors. Two years later, Evelyn Lauder of the Estée Lauder Companies launched a campaign involving pink ribbons as well, thus giving the color much needed importance.

3. National Mammography Day: Every October, the third Friday is observed as National Mammography Day. This day was launched by former President Clinton in 1993. Women generally keep their mammography appointments on this day. In 2013, National Mammography Day falls on October 19.

4. Celebrities associated with NBCAM: Several women have lent their voice and support to help spread the message against breast cancer. They include Edna Campbell (former basketball star), Ann Jillian (television/movie actress) and Betty Rollin (author and former TV correspondent).

5. Effectiveness of NBCAM: Every year since 1985 when the NBCAM was launched, there has been steady reports of breast cancer diagnoses in the month of November. This clearly points to the effectiveness of the NBCAM in October.

If you represent a company or institution, you too can be a part of the drive against breast cancer. All you have to do is go for pink-themed promotional items with your logo imprinted on them. You will gain a lot of goodwill and some quality visibility. Check out Promo Direct range of breast cancer awareness items here.

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