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10 Tips To Make An Effective Presentation

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It’s difficult to come across a presentation that can hold your attention effectively. This is because most presentations are guilty of serving as potent sleep inducers. They are filled with a lot of information – charts, text or images – and have the potential to bore you to death!

8 Mistakes To Avoid During Your Social Media Campaign

A majority of businesses are on social media sites. Their main objective is to promote their products or services online while engaging with the target audience. But here’s a fact – very few companies successfully engage with their audiences on social media sites. A lot of businesses are guilty

Preparing Yourself To Become A Thought Leader In Your Domain

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Thought leaders are a unique breed of business professionals who command the highest form of respect from stakeholders in your industry. They are often considered role models who help drive their organizations through great leadership and swift decision-making capabilities. Thought leaders are not born overnight. They are powered by

All You Need To Know About Emotional Branding

“Consumers today not only want to be romanced by the brands they choose to bring into their lives, they absolutely want to establish a multifaceted holistic relationship with that brand, and this means they expect the brand to play a positive, proactive role in their lives.” -          Seth Godin

13 Marketing Tips To Boost Online Sales

  Want to know the secret to gain better sales online? Well, there is none! The key to a successful online store is to get a combination of factors right. We make things simple for you by listing these factors as marketing tips to propel your business forward. Improve

6 Steps To Win Back Upset Customers

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Mending broken customer relationships is a difficult job. Every business – whether big or small – has its share of upset customers. Most of these businesses simply choose to ignore the situation and focus on attracting new customers. This is a wrong move. It’s important that an unhappy customer

6 Tips To Convert Cold Calls Into Hot Leads

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A great deal of courage is required to make cold calls. There are many factors you have to consider before you make your sales pitch and try to convince the person at the opposite end about your offer. Cold calling will take your prospect by surprise. He/she may be

6 Steps To Arrive At The Perfect Tagline

Just Do It! – Nike I’m Lovin’ It! – McDonalds Betcha Can’t Eat Just One! – Lays These are just some of the taglines that have captured the imagination of consumers all over the world. A quality tagline will do a good job of conveying your company’s message to

7 Steps To Use Promotional Products Effectively

“Marketing is a contest for people’s attention.“ – Seth Godin, American best-selling author Every year, hundreds of businesses invest in promotional products to highlight their brand. While most people have no doubt about the effectiveness of giveaways as powerful marketing tools, there is a general uncertainty over how they

8 Social Media Marketing Ideas to Celebrate Events and Holidays

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As you already know, social media marketing is all about engaging with target audiences. The goal of this engagement is to increase awareness about a company’s products/services in a positive manner. As a result, the company gains a quality online reputation that will last for years. One of the