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Holidays and Observances in USA, May 2015

The month of May provides businesses with ample opportunities to promote their brand. The first day of importance is May Day, which falls on May 1, 2015. A national holiday, May Day is used by businesses to appreciate the contribution of their employees. Handy gifts can be given out

10 Tips To Recover From Business Failure

A lot of entrepreneurs have experienced business failure in their lives. Some see such failures as an outright rejection of their business ideas while others view them as steppingstones to further success. Some of the biggest names in business – from Virgin Group’s Charles Branson to Microsoft’s Bill Gates

14 Types Of Entrepreneurs

We live in a world dominated by rapidly evolving businesses. Most of these businesses are run by capable entrepreneurs possessing the vision and skills to navigate complex challenges from competitors. These entrepreneurs are skilled enough to implement innovative solutions while creating excellent opportunities for people employed under them. You

All You Need To Know About Market Segmentation

Market segmentation offers companies a clear picture of how lucrative a market can be. It identifies diverse segments within a market and provides vital input on the nature of its target audience, along with their likes and dislikes. This info will allow companies to make informed decisions while preparing

14 Tips To Achieve The Perfect Work-Life Balance

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Achieving work-life balance is a herculean task these days. Very few are fortunate enough to strike the perfect synchronization between work and their personal lives. This is because a good majority of professionals have stressful lives at the workplace. The daily pursuits to meet deadlines have ensured that stress

15 Tips To Beat Monday Blues

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Monday is easily the most hated day of the week! A lot of employees hesitate returning to work after having spent a quality weekend with family and friends. Do you suffer from a case of Monday blues as well? Just follow the steps in this article to make every

5 Simple Ways to Connect Better With Clients

It’s important to stay connected with clients to ensure your business runs smoothly. Associating yourself with those who appreciate your business will help you outperform competition while building a sterling reputation for yourself in any industry. Go through these simple yet effective tips to get started: 1. Become Actively

11 Blogging Tips For Beginners

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Blogging is a science. It requires a great deal of patience and learning to become an expert blogger. This article is meant for those people who have set their sights on soaring high in the blogosphere. Go through the tips mentioned below to create an impact with your blog.

10 Tips To Make An Effective Presentation

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It’s difficult to come across a presentation that can hold your attention effectively. This is because most presentations are guilty of serving as potent sleep inducers. They are filled with a lot of information – charts, text or images – and have the potential to bore you to death!

8 Mistakes To Avoid During Your Social Media Campaign

A majority of businesses are on social media sites. Their main objective is to promote their products or services online while engaging with the target audience. But here’s a fact – very few companies successfully engage with their audiences on social media sites. A lot of businesses are guilty