Business & Marketing Archive

Have You Sent Your Entry Yet For The Promo Direct Selfie Contest?

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Selfies have come a long way since American Robert Cornelius took the first one way back in 1839. Today, people go to innovative heights to create selfies that stand out. You’ve probably taken several selfies as well. Why not participate in Promo Direct’s unique Selfie Contest that revolves around

Holidays and Observances in USA – June 2014

This World No Tobacco Day, Spread Awareness with Giveaways

World Tobacco Day, which falls on May 31st, is one of the eight official public health campaigns marked by WHO. Every year, federal government and private organizations come up with several anti-smoking campaigns to draw global attention towards the health hazards of smoking. In the US alone, each year,

CEO Savvy -7 Critical Attributes of Successful CEOs

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Starting a business requires much more than an MBA. Even though one may have an advanced business degree, he or she may still be lacking in qualities that make up a successful CEO. Not every CEO has the same personality or background, but there are general qualities that tend

5 Tips To Boost Sales In 2014

The business world is getting more competitive than ever before. More competitors are entering the market and offering services/products that are very similar to yours. In order to be successful as an entrepreneur, you must look for ways to expand your customer base and increase sales. No matter what

The Latest in Promotional Products by OPEN Forum

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MSNBC visits Advertising Specialty Institute’s (ASI) show featuring the wackiest promotional products to help businesses stand out and steer clear of competition. Some of the products featured in this video are available at Promo Direct as well!

Let This Easter Be Special For Your Customers And Employees

Easter Sunday is just around the corner! Have you thought about using this special occasion to highlight your brand? People often associate cheery and fun memories with Easter. By choosing Easter to highlight your brand, you will be able to draw quality goodwill to your business. Here is an

Holidays and Observances in USA

Are you planning to give away promotional items to highlight your brand? This infographic sheds some insights on the Days, Weeks and Months you should associate your giveaways with.

5 Reasons Why Most Start-Ups Fail

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All start-ups are not runaway successes – in fact, a majority of them sink without a trace after 2 to 3 years of existence. Even when budding entrepreneurs are equipped with all the right qualities, they have to deal with layoffs, bankruptcy and faulty services/products. So if you are

How Should You Celebrate National Umbrella Month?

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Umbrellas were invented some 4000 years ago in Egypt. The word umbrella is derived from the Latin word ‘umbra’ which means shade. Meant to provide protection against sunlight, umbrellas were also considered as a symbol of rank and nobility. It is believed that the Chinese were the first to