Branding Archive

5 Stylish Bic Pens To Make A Statement With Your Brand

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Writing instruments rank among the most popular giveaways. According to a survey, they are retained by people for an average of 6 months. This clearly indicates their popularity and the impact that they create. Among the most popular pens are those belonging to the Bic brand. Count on Bic

5 Ways To Gain Brand Recognition with Promotional Products

Your brand is the most important aspect of your business. The way it is presented to your target audience will determine the degree of success you achieve. In this article, we will showcase 5 ways to gain brand recognition with promotional products. 1. Promote existing services or products Giveaways

Promotional Products vs. Print Advertising: A Comparison

Promotional products and print advertising are two of the most sought after marketing channels. Both are capable of reaching out to target audiences far and wide. However, promotional products are miles ahead of print advertising when it comes to the impact made on audiences. In this article, we explore

5 Low-cost Channels For Effective Brand Promotion

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  Running out of ideas on how to promote your brand effectively? Fear not! This article will provide you with low-cost,high quality marketing tips for successful brand promotion. Every year, firms spend thousands of dollars on formulating a marketing strategy to promote their brand. But things don’t always go

Make Your Brand a Success At Tradeshows With Promotional Sweets

Promotional sweets as giveaways at tradeshows? Why not, sweets including chocolates, pretzels, gums, cookies etc, are well-received by individuals not only at tradeshows but also at conferences, product launches, sports events and more. And for those who don’t know, Wrigley’s distributed chewing gums as giveaways to advertise their product-

Holidays and Observances in USA August 2014

Create a Successful Business Plan with Tips from 5 Industry Experts

Imagine creating a detailed business plan decoding your present and future strategies, only to be told “Good effort, but we don’t believe this plan will work”. This is a situation every entrepreneur hopes to avoid, and certainly can. Ideally, an effective business plan must precisely highlight : Your business

Power Banks – Great Gifts to Your Customers

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Looking for ways to get your brand noticed instantly, include power banks in your marketing campaign. These handy tools will make great gifts for business executives, frequent travelers and students. And with your logo imprinted on these products, your brand is bound to gain quality exposure every time individuals

Holidays and Observances in USA – July 2014

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Have You Sent Your Entry Yet For The Promo Direct Selfie Contest?

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Selfies have come a long way since American Robert Cornelius took the first one way back in 1839. Today, people go to innovative heights to create selfies that stand out. You’ve probably taken several selfies as well. Why not participate in Promo Direct’s unique Selfie Contest that revolves around