Branding Archive

10 Giveaways For HR Teams

The Human Resource (HR) department plays a vital role in companies today – from recruiting the right candidates to making sure current employees remain loyal to the company for years! It’s no secret that employee relationship management is a difficult task that needs to be handled carefully on a

Tips To Turn Your Business Negotiation From Blah Into Fantastic

Negotiation is one of the most important tools to anyone in business. It allows companies to achieve their goals and to work with other companies to facilitate smooth working relationships and ensure your company has everything it needs. Unfortunately many people are scared to negotiate and, because of this,

Tasting Brand Success With Custom Coffee Mugs

Custom Coffee Mugs are a huge hit all over the world. In the USA alone, thousands of mugs are given away to showcase a brand or cause. A lot of buyers – from companies and individuals to charity organizations and sports teams – rely on custom coffee mugs as

Holidays and Observances in USA, June 2015

The month of June provides you with great opportunities to highlight your brand. The most important occasion to gain quality visibility will be Father’s Day (June 21). Distribute giveaways such as custom sunglasses to gain quality attention for your brand. You could also choose to celebrate Flag Day (June

10 Steps To Gain Unique Brand Value For Your Business

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“Perhaps the most salient factor for the most successful brands is the promise of consistent quality. Whether it’s a business or a consumer making a purchasing decision, they want to be sure in this world of endless choice that their decision is the right one.”                                                                                                               – Rosi McMurray, The Brand

Tips for Building and Promoting Your Small Business Brand

A strong branding strategy is part of every successful business, big or small. Your brand is more than a logo, it is the identity of your company and the face that will greet nearly every potential customer who sees it. Just like people, businesses are distinguished by their personality.

Facts About Health & Safety Giveaways

Health & Safety giveaways are popular promotional products. Contrary to public opinion, health-related items are given away by a wide range of sectors and not just those involved with the healthcare domain. Here are some stats to impress you on the potential Health & Safety giveaways have as marketing

Holidays and Observances in USA, May 2015

The month of May provides businesses with ample opportunities to promote their brand. The first day of importance is May Day, which falls on May 1, 2015. A national holiday, May Day is used by businesses to appreciate the contribution of their employees. Handy gifts can be given out

Holidays and Observances in USA, April 2015

April provides some really good opportunities to highlight your brand. You could celebrate April Fool’s Day to inject some fun at the office. Clients will love to receive funny giveaways on this occasion. You could also send greeting cards to wish clients on Easter. They will view this as

Quality of Your Stickers Reflects The Quality of Your Brand

So, you’re shopping around, comparing sticker prices. There are options – many, many options. The quality all looks to be similar so why not just go with the cheapest? Well, to pull out some old clichés, “looks can be deceiving”, and “you get what you pay for”. It is