Branding Archive

Understanding The Difference Between Official & Promotional Clothing

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A lot of companies invest in apparel for their business needs. They mostly opt for t-shirts or caps and are willing to buy clothing that reflects the latest in fashion trends. These companies are well-informed about the kind of clothing they need for marketing purposes. They know where to

Celebrate American Heart Month with Red Promotional Products

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Heart disease is the leading cause of death in women and claims nearly 500,000 lives every year. It is estimated that 43 million American women are affected by cardiovascular diseases. And thankfully, 80% of cardiac events in women can be prevented simply by making some lifestyle changes! Seeing this,

Preparing Your Business For The Launch Of A Store Or Brand

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The launch of a store or brand is a huge moment for everyone involved. This is because months or years are devoted to ensuring that a venture sees the light of day. It goes without saying that a new venture deserves a grand opening to ensure people sit up

6 Of The Best Swag Ideas For Your Next Conference or Event

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Conferences are great opportunities to build your network, stay up-to-date with industry trends and learn something new. Boost your company’s presence at events with some awesome swag to win the trust of attendees! ‘Swag’ refers to free giveaways that feature a company’s logo and message. It is the perfect

8 Straightforward Tips To Increase Brand Loyalty

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Taking the leap from being an ordinary service provider to one that is in high demand takes a lot of effort and determination! Do you have clients who have been loyal to your brand for years? If your answer is yes, then you should consider yourself lucky! Not many

How to Use Tailgate Parties to Make Your Brand Memorable

The Super Bowl is not just a sporting extravaganza; it’s an American tradition! Watching the ‘big game’ with friends and family is a long-standing custom and most of us look forward to it. Another tradition associated with this time of the year is hosting tailgate parties before the game

12 Brands Popular For Their Promotional Apparel

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This article introduces you to the promotional apparel brands popular in the promotional industry. Go through the list below and you will notice a lot of familiar brands. You will also notice trendy brands you may not have heard of before! These brands have a fan following among our

6 Tips to Help You Build A Successful Small Business Brand

We live in an era where companies have to sweat it out every day to stay on top. In most business scenarios, the competition will not be willing to give you an inch of room to survive in the industry. You will have to carve out space for your

Promotional Calendars: Branding Weapons That Last Through The Year!

As October approaches, it’s time to start marketing preparations to enter 2017 with a bang. The best way to ensure your marketing efforts shine all through 2017 is by opting for custom calendars! As you already know, calendars rank among the most popularly used giveaways! It is ideal to

10 Light Up Promotional Products To Imprint Your Logo On

It’s time to highlight your brand in a special way! It’s time to use light up promotional items to ensure your brand glows with pride! The products featured here are good-looking, useful and offer high visual appeal. All these products are unique and serve a different purpose. Choose a