A lot of businesses wait until Valentine’s Day to show some love to their customers. And why not? Valentine’s Day is a special occasion for a lot of people around the world so it makes sense to launch a marketing campaign around this hugely popular day!
Here are some interesting marketing ideas for Valentine’s Day:
1. Reach out to customers via text messages
Most businesses already have the contact numbers of their regular customers. It’s a good idea to reach out to them with a thoughtful message. Let customers feel special when they receive your message on Valentine’s Day. You could either offer a discount or even a dinner for two!
2. Launch contests on your company’s social media profiles
Invite followers to share their stories and pictures on Facebook or Twitter. Give away prizes for the best submissions. A trendy contest can win you a lot of fans in quick time. And they will look forward to your contests every Valentine’s Day! Launching a contest will require the services of a quality designer and copywriter.
3. Host a party or event
Invite some of your favorite customers for a wonderful evening at your office or a restaurant. The customer could bring his or her valentine. Serve delicious food and drinks to ensure the party or event is one the customer will never forget!
4. Plan an email marketing campaign
Send out emailers with catchy offers and win the hearts of existing and prospective customers! Just make sure the emails don’t appear spammy or aggressive! A well-worded email with an appealing design will ensure customers sit up and take note of what you wish to convey!
5. Invest in attractive giveaways
A Valentine’s Day-themed giveaway can do wonders for your brand. At Promo Direct, we get a lot of orders from businesses seeking to gain goodwill by distributing promotional Valentine’s Day gifts on this special day. We recommend you go for the Custom Box with Conversation Hearts, Honey Bear, 4 x 6 Photo Frame or Twist Container with Conversation Hearts. We also invite you to explore our range of heart-shaped giveaways.
Did you find any of these ideas interesting? Get in touch with us if you have any marketing questions revolving around Valentine’s Day. Our team of marketing and digital experts will ensure you are able to plan a successful marketing campaign!
You can call us at 1-800-748-6150 – expect a quick response! We are available from Monday to Friday between 6.30 am and 4.30 pm (PST). You can also write to us with your questions at firstname.lastname@example.org.