Archive for August, 2011

Aug 29 2011

“Apple” Rolling & Pitching Without Captain Steve Jobs?

Published by under News

A shockwave of disbelief rippled across the globe with Steve Jobs resigning from his post as CEO of Apple. Incredulous fans tweeted frantically while news headlines were flooded with the news. Jobs has named Apple chief operating officer Tim Cook as the new CEO.

“I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s C.E.O., I would be the first to let you know… Unfortunately, that day has come,” Jobs wrote. Following his announcement, Apple stock fell 5.4% in after-hours trading and left people wondering doubting the fate of the computer giant company.

At age 30 he was asked to leave Apple, but at 56 he resigned on his own terms! He will continue as Chairman of the Board, but a visionary like Steve Jobs can never be replaced in the role of CEO. He redefined Apple’s success with ever-new creations, each one better than the last. His aura always emanated dynamism and he would hold audiences spellbound with his ideas and creativity on stage and off it!

According to Walt Mossberg at AllThingsD, “Jobs, while seriously ill, is very much alive. Extremely well-informed sources at Apple say he intends to remain involved in developing major future products and strategy and intends to be an active chairman of the board, even while new CEO Tim Cook runs the company day to day.”

While critics predict a difficult journey ahead for Apple, this by no means is its end. Jobs has certainly given the company its strong foundations with sensational products like the iMac, iPod, iPhone and iPad and Cooks certainly has his work cut out for him, but Apple will hold its own in the end.

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Aug 18 2011

Google’s Acquisition Of Motorola

Published by under News

On Monday, August 15, 2011, came Google’s announcement that it is buying Motorola Mobility Holdings Inc. for $12.5 billion approximately, making it Google’s largest acquisition. This shows that the internet giant is now serious about expanding and going beyond its core business interest to compete directly with other mobile phone makers.

Google has said it will pay $40 per share in cash for Motorola—a 63% premium over the closing stock price of Motorola Mobility shares last Friday. What does this do for Android? So far Google has only overseen the mobile business from a distance and has not yet entered the manufacturing or design aspects in a major way.

“Motorola Mobility’s total commitment to Android has created a natural fit for our two companies. Together, we will create amazing user experiences that supercharge the entire Android ecosystem for the benefit of consumers, partners and developers,” Larry Page, Google’s CEO, said in a statement.

Now with Motorola to shine the light on it, the Android operating system will have better armor in the form of patents to protect its manufacturing partners, such as HTC and Samsung, from major tech players Apple and Oracle. The latter have sued either Google or its partners over the past few months in order to blanch out the competition or simply to extract licensing fees!

Consumers sure can look forward to better smartphone technology and a better product from Google and Motorola now, though carriers have less to look forward to, what with one more super-powered manufacturer to deal with!

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Aug 12 2011

China Asks Dollar To Be Replaced!

Published by under News

Hot on the heels of the news that rating agencies Fitch, Moody’s and Standard and Poor’s lowered the U.S. credit rating from AAA to AA+, comes now the insult to the injury with China now spewing venom on the Obama administration and confidently expressing that the world needs another reserve currency that can replace the dollar!

The U.S. dollar is the world reserve currency and the U.S. debt became the collateral for supporting global finance. Now of course critics are raging loud!

China owns US government bonds worth a whopping $ 1.1 trillion, while China’s foreign exchange reserve exceeds $ 3.2 trillion. Experts estimate that about 60-70% of that is in dollar-denominated assets. Now American authorities are being sharply criticized for their bungling big time in preventing a decline in their credit rating.

China’s state news agency, Xinhua, emphasizes that no longer can US “loan themselves the amount necessary to get out of the financial mess they have created in the first place…The world should be looking for a new reserve currency to replace dollar.”

Japan, which is the second largest creditor to the U.S., and South Korea, the two prominent partners to the U.S. have taken this statement rather calmly. A representative of the Japanese authorities has said on terms of anonymity that, “The credibility of the US government T-Bills and the investment in them will not diminish after this event.”

Russia, however, seems to have taken the greatest impact of this crisis. Though Moscow is pretending to have no reason to worry, fall in trading by 3% soon after it started shows the obvious effects. Moreover, due to exchange rate differences the National Fund in Russia has lost greater than 108 billion rubles.

Now it remains to be seen how the cookie crumbles for the rest of the world with it literally baking in the U.S. financial crisis!

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Aug 02 2011

How Do People Perceive Your Brand?

Published by under Business & Marketing

So you’re at a tradeshow where you are promoting your business. You’re showcasing your product or service and also promoting your website. Handouts, personal introductions, samples, giveaways…the works!

What is all this communicating about your brand? What is your message to your audiences? That indelible first impression—is it going to make them come back to your business, and your brand, time and again, or are they leaving on the first flight out of ‘bore-their-brains-out’ country?!

Your business ethic and belief inevitably come across through your interactions with your clients and prospects. Your website, the pamphlets, verbal communications—all speak your mind, your psychology behind your business.

1)      The Vaguer-Than-Vegas-But-Just-As-Crazy Brand:

Now here’s a business that knows not what it wants to achieve, who to interact with, who to sell to, how to market its product or service, and gropes in the dark just about everything. Such a business is aping ideas and strategies from other businesses. It tarnishes the brand image drastically. Borrowing ideologies cannot sustain any business as people are very perceptive about such lack of direction and any sagacious buyer will drop such a business faster than a hot coal!

The remedy is to figure out everything in your mind first. What is it that matters to you? What is your objective and then translate that into your business.

2)      The Loudmouth Business:

We’ve all seen such business owners. You ask them “what do you do?” and you get an epic of a reply! You’re left wondering if they’re ever going to stop, if they really have accomplished all that they claim to…if they are for real?!

You need to focus on what is most unique and interesting about your business. Your message to your audiences has to be succinct and clear. Create the interest just enough and then stop right there!

3)      The Crazy Scientist Brand:

Trying out everything and not sustaining any effort long enough is awfully irritating to your clients and prospects. Changing your offerings, your services, your message, your website over and over again shows loud and clear that you haven’t quite found what your ideology is, or found your commitment yet!

The best way to overcome this propensity is to believe in one particular project and carry it out to its end, to its fruition. There has to be commitment in every undertaking and a willingness to brave any odds.

Such measures are a sure shot to success and will guarantee a brand image that’s going to go down in the business hall of fame!

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