When you hear about facebook, you think of it as an entity paramount in revolutionizing the world of social networking or as a site that set another milestone in the world of internet and search engines. An unchallenged giant of social networking as of now, facebook has all the eyes glued on every move it makes. The movie “The Social Network” based on the founder of facebook, Mark Zuckerberg, won three Golden Globe awards, and led to a significant rise in the interest for the same. The glory of this site is such that it has become unavoidable for anyone to not take interest in it.Facebook started its journey in the year 2004 as an internal social networking website for the Harvard University. With easy success as an intranet service, the potential of the website was expanded as it stepped out and made appearance in the world beyond the university doors. The success story was repeated again and facebook became very popular the world over. The lawsuits and a long battle fought between two Harvadians over the ownership of the site then started. However, the popularity of the site remained undiminished and its impact is now looming large as it sets forth to achieve new milestones.
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What has made this website such a success in the world? With some analysis, there are a few hidden secrets that are revealed. You can learn and implement them in your business development strategy as well:
Market Analysis: Market analysis is elementary for any new business venture. It is common knowledge and followed by almost all. However, if the data assimilated is used more creatively and looked at with a new viewpoint, it reveals some unseen pattern that is very useful. The popularity of facebook lies in the fact that during inception they directly addressed the most important demand that the students of the university were facing that is the lack of a social networking site.
Stick to your principles: One of the secrets behind the success of facebook is its strict adherence to its core principle. One of the employees of facebook says in their blog, “ …Facebook is a work in progress. We constantly try to improve things and we understand that our work isn’t perfect. We appreciate the thousands of you who have written in to give us feedback…” To realize that there is more to achieve is an essential business tip. Knowing that there is more to be done, keeps audiences intrigued about your new business plans and keeps your employees motivated too.
With these business planning and marketing tips inspired from facebook, it is easy to gauge at the market and make an impeccable business success plan.
I am a marketing consultant and work with the creative team at Promo Direct to boost sales. I am a regular participant in discussions related to business and marketing. I love exchanging ideas and connecting with like-minded people. Please follow me on Google+ and Twitter