5 Questions Small Businesses Should Determine Before Commencing

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If you are thinking to start a new business, you might have also thought of determining a business plan. It is important to set up a focused business plan to attain an overall picture of what needs to be done next. Every successful organization crafts a strong base of planning before execution. So can you; by answering 5 simple questions to yourself.

Following are 5 questions you should determine before commencing your small business:
  • Who are we?

Determine your company’s individuality clearly. This will help you establish an accurate direction for the future and will also signify your current boundaries and limitations.

  • What are we offering?

Conduct a research on current market trends and only then determine what exactly you are going to offer people. This will help you understand what your target audience needs and establish unique selling points for your products or services.

  • When will we break even?

It is extremely important to predict when your profits could start flowing in. Will your products or services bring in enough revenue to break even within the estimated time phase? Think of ways to minimize expenses and maximize revenues.

  • Why are we needed?

Determine why your products or services are needed. Explain how your enterprise would change things and how would those changes benefit your business. These answers might particularly be important for your investors too.

  • How to market our business?

Your sales and marketing initiatives must be planned skillfully and carefully. If you intend to spend less, we suggest you to giveaway promotional products to perspective customers. It is perhaps one of the most inexpensive yet effective ways to market new small businesses.

For more business marketing and branding tips, visit our new section of ‘Promotional Ideas’.

Dave Sarro is an online entrepreneur and key authority in the promotional industry. In 1991, Dave launched Promo Direct, a company that sells giveaways to American businesses and institutions. Promo Direct has grown from strength to strength under Dave's watchful eye.

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