Promo magazine covers almost every aspect of promotional industry stuff such as latest trends, important issues and news. It has released it latest P&I; survey for this year. There is quite a lot of interesting stuff in this. According to this report around 38% of companies offer a promotional giveaway/ gift to their customers. This is bit less compared to the last year’s statistics.
In terms of budget, 15.5% respondents said they expect to spend less than $5,000 on customer promotions this year. Last year it was around 13.6%